AI Insights · Timothy · January 2023
Top 5 Health and Fitness Apps on iOS in Portugal Q4 2022
Explore the performance of the top 5 health and fitness apps on iOS in Portugal during Q4 2022, including trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top health and fitness apps on iOS in Portugal showed notable trends in terms of downloads, revenue, and active users. Here’s a closer look at their performance, based on data from Sensor Tower.
Flo Period & Pregnancy Tracker had a strong quarter with weekly revenue starting at around $1.6K and peaking at $2.1K by the end of December. Weekly downloads fluctuated, starting at 1.1K and reaching a high of 1.9K at the end of November. Active users saw a slight decline from 38.8K to 36.4K over the quarter.
Strava: Run, Bike, Hike experienced varying weekly revenue, beginning at $1.7K and peaking at $2.4K by the last week of December. Downloads showed a downward trend with a slight uptick towards the end of the quarter, starting at 751 and ending at 637. Active users started at 17.6K and saw a dip mid-quarter before rising to 17.8K by the end of December.
Headspace: Sleep & Meditation saw relatively stable weekly revenue, ranging from approximately $900 to $1.2K. Downloads were consistent throughout the quarter, with a slight increase towards the end, peaking at 268 in the last week of December. Active users remained around the 3.2K to 3.5K mark, with a slight increase to 3.3K by the end of the quarter.
Zwift: Ride and Run had weekly revenue that varied, starting at $1.2K, dipping to $811, and then rising back to $1.2K by the end of December. Downloads were relatively low but saw a slight increase towards the end of the quarter, reaching 79 in the final week. Active users showed a steady increase from 327 to 427 over the quarter.
MyFitnessPal: Calorie Counter experienced fluctuating weekly revenue, starting at $888 and peaking at $1.3K in early October, then stabilizing around $1.1K by the end of December. Downloads started at 793 and saw a decrease over the quarter, ending at 616. Active users saw a decrease from 39.6K to 37.3K by the end of December.
These insights highlight the dynamic nature of the health and fitness app market in Portugal. For more detailed analytics and trends, visit Sensor Tower.
